Pay With Google Offers Easy Checkout on Apps, Websites

When purchasing from an app or website that offers Pay with Google, you simply click on the payment option and authenticate it with either a security code or your Android device. Indeed, Pay with Google taps into Android Pay to pull up card information you have stored with it, but it doesn't stop there. It works by accessing the payment card details a user has saved on those and other Google services, and sending that information securely to the merchant.

Google this week is making it easier for users to shop on their Android device by rolling out Pay with Google.

Google has been pushing website to switch to HTTPS, the company has been looking to make the web more secure, by flagging sites that don't use HTTPS in their Chrome browser. This initiative is targeting mobile web page speed, also meant to significantly enhance user experience.

The feature was first shown off in May at Google's I/O event.

In doing so, Pay with Google allows you to pay with any card you have stored regardless of the platform you're using to make your purchase - mobile or web.

In the golden age of digital payments, we hardly use cash. It is here that the "Pay with Google" feature steps in. This list will soon include Instacart, Kayak, Airbnb, StubHub, and many more. There is no cost or transaction fees associated with it. Google has partnered with several payment providers including Adyen, Braintree, Vantiv, and Stripe with more partners coming soon.

In a blogpost on the release, Pali Bhat, VP of Product Management, Payments, says: "Back in May, we shared a sneak peek of how paying with Google would help you skip all that".

For now, Pay with Google is limited to Chrome browser and Android apps, but Google has plans to "bring this experience to other browsers as well".